Let’s be real—finding entry-level employees these days feels like trying to find a parking spot at Costco on a Saturday afternoon. You know they’re somewhere, but every option is either taken, too expensive, or just plain impossible to get into.
For small business owners, family-run operations, and entrepreneurs juggling 12 different hats, the hiring struggle isn’t just annoying—it’s a direct hit to your bottom line. Without entry-level workers to keep the gears turning, workloads pile up, customer service takes a dive, and your once-thriving business starts running on fumes.
Well, a few things are happening at once:
1️⃣ Minimum wages are skyrocketing, making it tougher for businesses to justify hiring unskilled workers who need extensive training.
2️⃣ Young workers are more selective than ever, prioritizing flexibility, work-life balance, and career growth over a paycheck alone.
3️⃣ Businesses need people who can hit the ground running, but most entry-level candidates don’t come pre-packaged with experience.
Translation? If you’re using the same hiring strategies from five years ago, you’re already behind.
1. Build a Skills-Based Training Program
Instead of expecting new hires to know everything from day one, create an onboarding system that gets them up to speed quickly. Think short-term internships, paid apprenticeships, or structured training programs that provide clear pathways to success.
Why It Works: It attracts motivated candidates, lowers turnover, and ensures employees can contribute fast.
2. Get Creative with Perks
Not every small business can throw around big salaries, but you can offer other perks that matter:
✔ Flexible scheduling
✔ Mentorship opportunities
✔ Paid certifications or career development programs
✔ Discounts, free meals, or team outings
These benefits might not cost much, but they show potential hires that you value them, not just their labor.
3. Market Your Job Openings Like a Pro
Posting a boring “Now Hiring” sign isn’t enough. Meet your future employees where they are:
📌 Leverage Social Media – Post hiring updates in local Facebook groups, TikTok, or Instagram stories.
💼 Network with Schools & Trade Programs – Build relationships with vocational schools and colleges to get first dibs on new talent.
📍 Use Signage Strategically – If your target hires drive by your business, make sure your hiring sign is impossible to ignore.
The hiring game has changed, but that doesn’t mean you have to settle for bad hires—or no hires at all. With the right approach, you can build a pipeline of reliable, motivated employees who keep your business running smoothly.
Ready to stop stressing about hiring and start focusing on growth? At Calculated Moves, we help small businesses optimize their finances, plan for the future, and keep operations running like a well-oiled machine. Because let’s face it—you’ve got better things to do than spend all day posting job ads.
🚀 Let’s build a strategy that works for you.
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Donna Bordeaux, CPA with Calculated Moves
Creativity and CPAs don’t generally go together. Most people think of CPAs as nerdy accountants who can’t talk with people. Well, it’s time to break that stereotype. Lively, friendly, and knowledgeable can be a part of your relationship with your CPA, as demonstrated by Donna and Chad Bordeaux. They have over 50 years of combined experience as entrepreneurial CPAs. They’ve owned businesses and helped business owners exceed their wildest dreams. They have been able to help businesses earn many times more profit than the average business in the same industry and are passionate about helping industries that help families build great memories.